MMA.inc is a technology company dedicated to revolutionizing the global martial arts and combat sports industry. Our mission is to unlock the full potential of this sector by increasing consumer engagement and leveraging existing community offerings. Although martial arts gyms boast excellent in-gym products, we see immense opportunities in transforming their sales channels, enhancing customer onboarding, optimizing engagement, and driving growth and retention within their communities. Our platform serves as a comprehensive solution, aggregating the vast global community ecosystem for martial arts and combat sports and providing a unique opportunity to digitally transform the sector, converting a massive fan base into active participants.
The martial arts and combat sports industry is experiencing rapid growth, with over 45,597 gyms in the US alone expected to generate over US$18.6 billion in revenue in 2025. This surge is fuelled by the popularity of MMA, one of the world's fastest-growing sports. Our strategic position within this sector benefits from significant tailwinds created by large professional MMA leagues like the UFC, PFL, ONE Championship, and Bellator. By targeting fan and consumer interest, we aim to convert this enthusiasm into engagement with our premium online and in-gym fitness and training experiences. Our network of globally recognized ambassadors, including John Kavanagh, Daniel Cormier, Laura Sanko, and Eugene Bareman, plays a vital role in promoting our vision and driving platform adoption. Leveraging deep sector knowledge, a robust gym database, and successful training programs, we've built a strong foundation for expanding our global footprint and redefining participation demographics for martial arts worldwide.